# Know what sold the ticket.

Audience: Organisers
Problem: "We couldn't tell what sold tickets."
Page: https://konec.to/event-analytics

The Konecto Analytics module shows ticket sales over time, where buyers came from, conversion from page view to purchase, check-in rates and attendee engagement for each event.

## Why it happens
- Ticket platforms show totals, not what caused them.
- Campaign links are hard to connect to real purchases.
- Attendance and engagement are guesses.

## How Konecto fixes it
Konecto records page views, checkout starts, purchases and check-ins from the start, so switching Analytics on shows your full history straight away.

## Steps
1. Share tracked links: Add UTM tags to each campaign.
2. Sell: Every view and purchase is recorded.
3. Compare: See which channel sold, and who actually came.

## FAQ
### Do I lose data before I enable Analytics?
No. Data is collected from the start and shown when you enable it.

### Does it use cookies?
Event pages use privacy-friendly measurement; see the privacy policy for details.

### Can I export?
Yes, as CSV.

### Can my AI read it?
Yes. "Which channel sold the most tickets this week?" works through the connector.